Zara Creative is a woman-led, full-service production house based in Detroit and Los Angeles. We capture and shape powerful high-end video content that forges lasting connections between brands and the humans they serve.
Woman-owned, executive produced, and directed – WBENC certified
Experts at distilling complexity into compelling emotional stories
We’re clutch-our product is delivered pixel-perfect, on time and on budget
Built to last-established in 2011 with teams based in Los Angeles and Detroit
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What We Stand For
Humanity
We are humble students of the human experience, from life's big emotions to the tiniest details. We seek alignment with companies focused on elevating our quality of life.
Beauty
We believe that in order for our work to be effective, it must also be beautiful. We are uncompromising when it comes to quality.
Integrity
We don't do things just to do things, or because everyone else is. We challenge ourselves and our clients to do what's right.
Dynamism
We're a high-energy group of individuals and our work reflects this love of movement and change.
Connection
Our work is successful when it sparks feeling and lasting emotional connections—amongst our creatives, clients, brands and viewers.
Curiosity
Never—ending questions and a sense of wonder drive our work.
Our Process
From concept to completion, we dive in deep to create high-quality, pixel-perfect video in collaboration with our clients and agency partners.
Heather Zara, CEO and owner of Zara Creative is an Emmy and Webby award-winning director, producer, storyteller and public speaker with over 20 years of professional production experience working with global brands, VIPs and celebrities. Heather launched Zara Creative in 2011 and has since worked with companies like: Apple, Google, Stellantis, The Ford Motor Company, Audi of America, Chevrolet, ESPN, The Detroit Pistons and more.
Heather is a heart-focused leader, passionate about cultivating healthy workplace environments and ensuring her clients’ stories leave an indelible mark in the hearts and minds of their audience. She’s interviewed inspiring humans like Martha Stewart, Kobe Bryant, Michael Strahan, John Varvatos, LeBron James, and her work has been featured in Forbes, Good Morning America, The Today Show, Verge, Curved, Fox Sports, NBC, and Creative Mornings.